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Google Ad Grant · Marzipan

Up to $150,000 AUD per year in free Google Ads.For the organisations that need it most.

We check your eligibility, handle the application, and manage compliance so the grant keeps working for you.

01 — What we cover

End-to-end grantmanagement.

From the first eligibility check through to ongoing account compliance — handled as part of your digital stewardship.

I01

Eligibility assessment

We check whether your organisation qualifies before you invest any time. ACNC registration, website review, and a clear answer — usually within 48 hours.

II02

Application and setup

We handle the paperwork, the website review, and the full account build — from Google for Nonprofits registration through to live campaigns.

III03

Ongoing compliance

We maintain the 5% CTR requirement, conversion tracking, and keyword hygiene so your account stays active and your grant stays intact.

02 — Who this is for

Built for purpose-drivenorganisations.

The Google Ad Grant is reserved for organisations doing work that matters. Here's who we typically work with.

Community legal centres

Connect people facing legal issues with your free services at the exact moment they're searching for help.

Nonprofits and charities

Reach donors, volunteers, and the communities you serve — without spending a dollar on advertising.

Arts and cultural organisations

Drive attendance, memberships, and awareness for programs that deserve a bigger audience.

Advocacy and support groups

Put your message in front of people searching for exactly what you stand for.

03 — How it works

Three steps toa live account.

No long onboarding. We move quickly and keep you informed at each stage.

01Step 1

We check your eligibility

We review your ACNC registration, website, and grant history. Usually within 48 hours.

02Step 2

We review and prepare your website

If your site needs work before Google will approve an application, we flag it and help you fix it.

03Step 3

We apply and manage the account

We handle the application and run the account on your behalf. Ongoing management is included in the Digital Stewardship Programme.

Start with a structured review

Digital Capacity Diagnosis

SEO alongside your Ad Grant

SEO for nonprofits

Websites for nonprofits and charities

Nonprofits & Charities

Governance documents, instant download

Digital Governance Pack — $167 AUD
Begin

Find out if you qualify.It takes less than 48 hours.

We'll review your ACNC registration, website, and eligibility and come back to you with a clear answer.