Instagram isn’t the only free marketing tool out there. Email may feel a bit old fashioned but it’s still one of the best ways to establish an ongoing relationship with some audiences.
Here‘s how to use Instagram to grow that database 👇🏼
#1: Add a Call-to-Action in your Instagram bio (offer an incentive to why people should sign up)
✨ Discount code for first purchase
✨ Free download to a PDF full of value
✨ A challenge
✨ Mini Course / short video full of value
✨ Free sample
✨ Access to products/services before anyone else
#2: Make your email subscription easy to find on your website! Make sure your link in bio allows people to sign up easily without searching your entire site!
#3: Promote your newsletter on instagram stories, posts, IGTV and reels!
Digital Strategy·Social Media
How to use Instagram to grow your database
10 August 2020·1 min read·Ben Adams
Content creatorDataInstagram
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